The title of my project will be “Bright” because I will be taking pictures of the modern world and trying to find interesting colors that add brightness to the photos. The concept/story I want to tell with my photographs is to spread creativity and capture shots of the modern world to show how our world has changed from the past. I want to use colors in the photo to symbolize the modern world and changes from the past. The colors also add dimension and depth to the photos, as they bring focus to the details in the photo. I want my audience to feel a deep connection to the photo, as I hope each picture can bring back memories of past personal experiences. However, it would also create a sense of freshness and newness as the colors draw the audience’s attention. I will get inspiration and develop my ideas by looking for photographs that focus on the lighting and uses strong contrasts to show make the colors pop in the background. One of the photographers I looked at was Fred Herzog. He took a variety of pictures showing the liveliness of people and the environment. He was one of the few photographers who used color, especially the neon pops of red. I like his style a lot because the pops of red in his photos make them more dynamic and show contrast with the busy lifestyle. It also makes the audience feel excited, creating an emotional impact for the audience.